Powerful Software For Webmasters

One of the best webmaster tools available for free on the web is certainly provided by Google. Google provides many fantastic tools of which most webmasters are unaware. Worse still, some webmasters realize the tools exist but haven't investigated them. The ones who don't make the most of these Google webmaster tools are at a considerable disadvantage to those who do use them. The first step is to register for an account with Google. Once you've done that you need to open one of their Adwords accounts. You'll need the Adwords account in order to access the most powerful Google tools, so you should open one even if you don't foresee that you'll need to place any Adwords advertisements.

Whatever your internet business, it is critical that you understand how to do keyword research. Effective marketing requires close attention to this basic aspect of online business, but fortunately Google offers a free service to assist you. Their free keyword suggestion tool will assist your research greatly. You can locate this tool by using "Google keyword suggestion" as your search term in the Google text box, and then following the link in the first of the search results. Using this tool can reduce struggling with your business.

The next very powerful tool is their site analytics software. You need an Adwords account for this one, but it is an amazing tool that tracks visitors to your site. This tool allows you see a wealth of data about how they found you and whether they are converting to customers and/or leads on your site. Similar software costs hundreds of dollars and is not nearly as user friendly and powerful. Using this software is an absolute must for any serious webmaster.

The last software we address, but by no means the least important, is the suite of webmaster tools. These tools give you up-to-date information on any problems with your pages, the number of pages contained in your index, and a detailed compilation of every page on the internet that links to your pages. This list can help you establish why your page ranks well or poorly for search terms that you think are appropriate to your company. This fairly new addition to Google's software offerings is probably the most important software that google has ever released. It has been highly effective and I recommend it very strongly.





Source : seoseonews.com

15 Link Building Strategies for New Websites

By following the under described tips I am sure that these tips will definitely be useful to you for keeping your site in top listings.

These tips includes free submission process which is very much helpful for growing business or newly launched web sites. Special care should be taken while preparing the anchor text and applying them in the directories or other sites.

1. Submit your site to Web Directories. This is a pretty monotonous process that can get you several hundred backlinks if you have the time. An alternative would be to hire a manual directory submitter.

2. Submit Press Releases to PR sites. A basic press release about your website’s launch can be released to several PR websites, who will distribute it to various online news outlets. A good way to get a free link.

3. Reciprocal Links with Similar Websites. Its important to pick sites that are of high relevance so you’ll not only get links but traffic. Reciprocal linking can be useful from the beginning but don’t overdo it. You can find link partners by emailing them directly or searching on internet and various other sites also.

4. Squidoo Lenses. It is fairly easy to create. It only takes around 15 minutes to set up one fully and you’ll be able to insert a bunch of anchor text links to your website along with your feed content. Hubpages is another similar site you can use.

5. Article Submissions. Create a short article on your niche topic and submit it to article directories for a backlink and some traffic. You might get more links if your article is picked up and published on other websites.

6. Social Media Profiles. There a whole bunch of social websites online which allow you to insert a link to your website on the profile page. Sign up for some of them using a username that brands your business. This might be useful when you prepare to submit your website in future.

7. Social Bookmarking. Certain social voting websites like Netscape or Digg are often crawled by search engines and their links do help to get a website indexed.

8. Forum Signatures. Sign up for some forums in your niche and start contributing to ongoing discussions. Insert a link to the homepage or some inner pages of your site.

9. Create a Tool, Theme or Widget. Dedicate a designer to prepare an add-on application or template that will be related to a specific social network, popular website or platform. Include a credit link that points back to your website.

10. Blogs on Other Blog Platforms. Use existing blogs you have on other blog networks. Or set up different versions of your blog on different blog networks like Wordpress.com, Blogger and Xanga that link to your webpages.

11. Comment on Other Blogs. Start commenting on relevant and popular sites in your niche. Don’t just spam for links but focus on building a relationship with other bloggers as well. Write a relevant comment and try to avoid using keyword names or signature links.

12. Guest posting on other blogs. Like article and press releases, this one involves having readily available content you can send out to certain blogs in your niche. This is great for getting relevant links and traffic.

13. Hold Contests. Some websites often offer contests in a bid to attract anchor text links from bloggers. Contests allow you to determine the specific anchor text but its possible that too many links using the designated keyword may harm your domain instead.

14. Collaborative Projects. You may need to develop an article specifically for a writing project, blog carnival but it will usually get you a couple of backlinks, depending on the number and generosity of the participants involved.

15. Offer your Expertise. This will apply if you have a specific skill set such as web design, copywriting, SEO, etc. Write to an established website and offer to optimize their website in return for a mention or credit link on a webpage. This offers excellent branding, particularly if your offer is picked up by a website with a decent audience.





Republished By : Vishal Shastri